With its three strong brands ots, zimpel and studio, dpa subsidiary news aktuell makes the communication of companies and organisations better and more successful. The network ots generates reach and relevance for PR content. The PR software zimpel offers high-quality contacts for addressing journalists directly. And the production service studio generates effective content and brings company stories to life.
PR experts from all branches of industry use news aktuell’s ots network to provide the media and the public with information – in text, image, audio and video format. ots opens up exclusive access to media and editorial systems and generates reach and relevance for PR content. A close partnership with American provider PR Newswire ensures that press information is distributed in Europe and the world. All content published by news aktuell on behalf of its customers is published on the news platform www.presseportal.de, which has a strong reach (IVW: approximately seven million visits per month).
In addition, news aktuell offers the PR software zimpel. With more than 700,000 editorial contacts from Germany and the world nurtured on a daily basis, the application is a crucial tool for successful press and public relations work. With zimpel’s high-quality contacts, PR experts always reach the right contact persons in the editorial departments – easily, reliably and directly.
With studio’s effective videos, radio pieces, info graphics and picture series, companies and organisations always reach the right people – naturally with the correct tonality and the correct content. studio provides advice from the idea stage to the finished format.
news aktuell employs approximately 120 staff. In addition to its headquarters in Hamburg, the company – founded in 1989 – has branches in Berlin, Düsseldorf, Frankfurt, Munich and Zürich. news aktuell has a 30% stake in news aktuell AG in Switzerland.
news aktuell – everything for your message www.newsaktuell.de