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Marina Hoermanseder is a Berlin-based womenswear label and combines
artisanal sophistication with eccentric yet elegant designs. Founde
d in 2013 the French-
s work represents a bold, feminine individualism.
Upon completing her MA in International Business Adm
inistration, the Viennese fashion
designer furthered her studies at Berlin
s ESMOD Fashion School and completed further
vocational training at London
s Central St. Martins College. After
successful internship at
Alexander McQueen and having shown at various interna
tional fashion weeks, including the
Salon de Cuir in Paris, the Berlin-Dubai Fashion Festiv
al by Goethe Institute, London Graduate
Fashion Week, as well as Portugal Fashion Week, in 2014
she debuted her first collection at the
Mercedes-Benz Fashion Week in Berlin and the Fashion Sco
ut in London.
DESIGN AND FETISH
Marina Hoermanseder 's collection unites progressive cuts with fetish elements, experimenting with sharp contrasts and playing with the beauty of t he unconventional. Precisely fitted leather corsets and intricate closures are combined with delicatel y flowing fabrics, revealing the individual signature of the designer. With slender silh ouettes and subtle details such as leather straps, buckles, gatherings and rivets, Hoermanseder creat es an interplay between the avant- garde and ready to wear with her own particular extr avagant aesthetic.
PASSION AND CRAFTSMANSHIP
For her celebrated designs made of vegetable-tanned, ha nd-lacquered leather, Marina Hoermanseder draws her inspiration from sources such a s 18th century orthopedic corsets, breaking with convention through her aestheticization, in turn evoking a distinct allure. All of the pieces in the collection bring together the highest lev el of craftsmanship with elegance and eccentricity, exhibiting a passion for detail down to the smallest of elements.
At a glance:
Label: Marina Hoermanseder