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DLD Conference - DLDsummer 16: 'Turning Customers Into Fans' with Robin Ruschke
We receive so many advertising stimuli every day that for a brand to be heard, it needs to stand out, but how to draw...
2016-06-16 12:20:00 +0200
2016-06-16 12:35:00 +0200
PT15M
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Prinzregentenstraße 1, 80538 Munich


Turning Customers Into Fans


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HAUS DER KUNST, Main Stage
Prinzregentenstraße 1, 80538 Munich

Turning Customers Into Fans

We receive so many advertising stimuli every day that for a brand to be heard, it needs to stand out, but how to draw all the attention to your brand? And even more important, how do we go beyond attention to get engagement?


This talk is about how to use attention, awareness and branding in order to be successful.

SPEAKERS

Ruschke 3x4
Robin Ruschke
Sixt SE
Director Brand Strategy
Sixt SE
https://dld-conference.com/users/robin-ruschke
Pullach
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WATCH VIDEO

15:17

PHOTO GALLERY