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David is a digital media veteran with over 15 years of business development and operational experience with Web services companies. David joined Metamorphic after eight years at Google where he was the second employee in Google’s New York office and on the founding team that launched Google’s advertising monetization strategy and execution. Google was generating $3 million in revenue when David joined. Pursuant to helping wire and structure the regional sales teams, David co-founded Google’s Vertical Markets Group. David and his team worked with Fortune 1000 companies as well as the top global advertising agencies. David’s group had cross-functional responsibility, interacting with product, engineering, public relations, and marketing as well as acting as representation of sales and customers in key businesses such as AdWords, AdSense, and Offline Media Syndication. David was a leader on Google’s hiring and culture committees and was responsible for the hiring of many of Google’s sales and business leaders. David started his digital media career in business development roles with start-ups Snowball and Adsmart. David understands first-hand the challenges that start-ups all encounter. David is actively involved in helping young companies with monetization strategy, business development, traffic acquisition, hiring, and corporate culture development. David is a board member of non-profit organizations Girls Who Code and The River Fund. He is also an advisor to the Israeli startup accelerator program IDC Elevator as well as GumGum, the premier in-image advertising platform for publishers and brands, and Taboola, the leading content recommendation and monetization platform. David graduated with a BA degree from the University of Maryland in 1992.