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Eberhard Brandes studied Economics and Organisational Studies in Hamburg. In 2006, after a successful career in the free economy, the business graduate and en-thusiastic environmentalist became CEO of the World Wide Fund for Nature (WWF) Germany. Eberhard Brandes was appoint-ed into numerous climate and sustainabil-ity advisory councils. He was awarded the renowned BAUM environmental prize in 2001 and was honoured with the City of Hamburg Innovation Award for his Closed-Loop-Marketing of portable medical tech-nical equipment. WWF Germany is com-mitted to the preservation of biodiversity, and the reduction of the ecological foot-print of humans.