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Based in Boston, Frank Waldman is the co-founder and CEO of Spritz. He is a serial entrepreneur who started his first company with his MIT professor after graduate school in 1982. He has launched four successful companies with patented technologies. Aura and FabConnect were acquired, while Trexel and Lattix are well-established and profitable. As Chief Executive Officer of Spritz, Frank’s role is to position and grow the business, focusing on sales and marketing in addition to financing activities.