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Ross Lovegrove is a designer and visionary who's work is considered to be at the very apex of stimulating a profound change in the physicality of our three dimensional World. Inspired by the logic and beauty of nature his designs possess a trinity between technology, materials science and intelligent organic form, creating what many industrial leaders see as the new aesthetic expression for the 21st Century. There is always embedded a deeply human and resourceful approach in his designs, which project an optimism, and innovative vitality in everything he touches from cameras to cars to trains, aviation and architecture. Ross was Born 1958 in Cardiff, Wales. He graduated from Manchester Polytechnic with 1st Class BA Hons Industrial Design in 1980. He holds a Master of Design of Royal College of Art, London in 1983. In the early 80's Ross worked as a designer for Frog Design in West Germany on projects such as Walkmans for Sony or Computers for Apple Computers. Later Ross moved to Paris as a consultant to Knoll International, becoming author of the highly successful Alessandri Office System. He was invited to join the Atelier de Nimes along with Jean Nouvel and Phillipe Stark, consulting to amongst others Cacharel, Louis Vuitton, Hermes and Dupont. Returning to London in 1986 he has completed projects for amongst others Airbus Industries, Kartell, Ceccotti, Cappellini, Idee, Moroso, Luceplan, Driade, Peugeot, Apple Computers, Issey Miyake, Vitra,Motorola,Biomega, LVMH,Yamagiwa Corporation, Tag Heuer, Hackman, Alias, Herman Miller, Japan Airlines and Toyo Ito Architects in Japan. Ross is a winner of numerous international awards. His work has been extensively published and exhibited internationally including the Museum of Modern Art in New York, the Guggenheim Museum NY, Axis Centre Japan, Pompidou Centre, Paris and the Design Museum, London, when in 1993 he curated the first Permanent Collection. He is the host of CNN "Just Imagine" documentary presenting a visione of the world in 2010.