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Dr. Wolfgang Hübschle has many years of experience in location marketing and economic promotion services. Since 2013 he is the executive director of Invest in Bavaria, the Business Promotion Agency of the Free State of Bavaria. Prior to that he was the representative of the State of Bavaria in New York and in charge of handling the acquisition of American companies. Before that, the law graduate was head of the "Regionalförderung und EU-Programme Interreg" (Regional Promotion and EU Programmes Intergovernmental) department at the State Ministry of Economic Affairs. He is therefore well-acquainted with the Bavarian promotional landscape. Hübschle has also become familiar with the local side of economic promotion services during his professional career. He was the CEO of the economic promotion services of the city of Augsburg from 2002 until 2005.